Cookie policy

Cookie Policy – Parseea

What is a cookie?

A cookie is a small file, generally consisting of letters and numbers, which is downloaded to the memory of a computer (or other equipment used for online browsing - mobile phone, tablet, etc.) when the user accesses a specific website.

Cookies are created when the browser used by a user displays a specific website. The website sends information to the browser, and the browser creates a text file. Each time the user accesses that website again, the browser accesses and transmits this file to the website's server. In other words, a cookie can be seen as an identification card for the internet user, which informs the website every time the user returns to that site.

Purpose of cookies

Cookies can ensure faster and easier interaction between users and websites. For example, when a user logs in to a specific website, the login details are stored in a cookie; subsequently, the user can access that website without having to log in again.

In other cases, cookies can be used to store information related to the user's activities on a specific web page, so that they can easily resume those activities upon subsequent access to the site. Cookies tell the server what pages to show the user, so that the user does not have to remember this or navigate the entire site from the beginning. Thus, cookies can be likened to bookmarks that tell the user exactly where they left off on a website.

Similarly, cookies can store information about products ordered by the user on an e-commerce site, thus enabling the concept of a shopping cart.

Also, cookies can provide websites with the ability to monitor users' online activities and create user profiles, which can then be used for marketing purposes. For example, based on cookies, products and services liked by a user can be identified, and this information can then be used to send appropriate advertising messages to that user.

It is important to note that Romanian websites are obliged to publicly state whether they use cookies and for what purpose.

Cookies will be used on the website www.parseea.com and in the following environments:

  • Google Adwords

  • Google AdSense

  • Google Adwords Display

  • Facebook - Newsfeed

  • Facebook - Pixel

These cookies may also come from third parties such as: Google Analytics, Facebook, Adwords and others.

Types of cookies

3.1. Session-specific cookies

Web pages have no memory. A user navigating from one web page to another will be treated by the website as a new user. Session-specific cookies typically store an identifier that allows the user to move from one web page to another without having to enter identification information (username, password, etc.) each time.

Such cookies are widely used by commercial sites, for example, to keep track of products added by a user to their shopping cart.

Session-specific cookies are stored in the user's computer memory only for the duration of an Internet browsing session and are automatically deleted when the browser is closed. They may also become inaccessible if the session has been inactive for a certain period of time (typically, 20 minutes).

3.2. Permanent, persistent or stored cookies

Persistent cookies are stored on the user's computer and are not deleted when the browsing session is closed. These cookies can retain the user's preferences for a specific website, so that they can be used in other Internet browsing sessions.

In addition to authentication information, persistent cookies can also store details regarding the language and theme selected on a specific website, menu preferences, favorite pages within a site, etc.

Persistent cookies can be used to identify individual users and, thus, to analyze users' online behavior. They can provide information regarding the number of visitors to a website, the (average) time spent on a specific page, and, in general, the performance of a website.

3.3. Flash cookies

If the user has Adobe Flash installed on their computer, small files can be stored in the memory of that computer by websites containing Flash elements. These files are known as local shared objects or flash cookies and can be used for the same purposes as ordinary cookies.

Flash cookies are not affected by the classic deletion of cookies and are more difficult to identify and remove.

3.4. First-party vs. third-party cookies

  • First-party – set by the parseea.com domain

  • Third-party – set by third parties (e.g., Google, Facebook) through external components integrated on the site.

Cookies from the perspective of security and privacy protection

Cookies are not viruses, cannot execute code, cannot replicate or spread. However, they can store personal information provided by the user on the site.

Risks arise if this data is intercepted during transmission – especially on unencrypted networks. Therefore, the use of secure cookies or HttpOnly cookies limits these risks.

Regulation of cookie use

According to Directive 2002/58/EC and Law no. 506/2004, cookies can only be placed with the user's consent, after informing them of the purpose.

Exceptions:

  • cookies strictly necessary for the technical functioning of the site;

  • authentication or shopping cart cookies.

Do Not Track Mechanism

Parseea recognizes the importance of user privacy preferences. You can activate the Do Not Track feature in your browser to prevent online tracking.

Managing, disabling, and deleting cookies

Detailed information can be found for each browser individually:

If you have questions about the use of cookies on the Parseea website, you can contact us at:
📧 contact@parseea.com